UTM is a format, introduced by Google Analytics, that can track unique URLs that a company creates when consumers use them to see how customers behave. Less commonly referred to by its full name, Urchin Tracking Module, it can be utilized in many ways and definitely works well with CRO. CRO,...
UTM is a format, introduced by...
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Email marketing is typically a necessity when running an e-commerce business. If people are making purchases, they need an email confirmation of their order or they need a promotional email to remind them to buy things. Email Marketing and You The world of email marketing, however, doesn't come as easy as typing...
Email marketing is typically a...
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Conversion Rate Optimization (CRO) is the process of raising the percentage of visitors that take a given action. The action is most commonly measured by purchases, but leads and user engagement can be used as well. Our clients want people to become buyers, and they have to figure out what...
Conversion Rate Optimization (...
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